HOW IT WORKS
Every great brand exists because people talked about it.
01
Customer
Discover products. Refer what you trust.
Be financially included when your recommendation creates value.
02
Merchant
Connect your store, reach referred customers, and grow through cleaner, trust-led acquisition.
03
PoTA®
iRefer is designed around clean outcomes, conversions, accounting for fulfilment, refunds, disputes, and commission eligibility.
04
iRefer the World™
The best things have always been shared between people, quietly, honestly.
iRefer's infrastructure was developed to make that sharing trusted, measurable, and financially inclusive.
OUR MISSION
To create a cleaner, fairer, and more trusted way for customers and businesses to share value.
The Customer Economy recognises that customers are not just buyers. They are discoverers, advocates, referrers, and value creators.
01
iRefer Marketplace
The iRefer Marketplace is where customers discover, buy, and refer products and services they genuinely value.
It brings merchants and customers together in a commerce environment built around trust, participation, and shared value.
Every product becomes easier to discover, easier to recommend, and easier to act on.
02
Customer Led Commerce Layer
The Customer-Led Commerce Layer gives customers an active role in how commerce moves.
It recognises that people shape discovery, demand, and purchasing decisions through the products and services they choose to share.
iRefer turns that behaviour into a structured economic layer for modern commerce.
03
Referral Infrastructure
Referral Infrastructure is the system that powers referral tracking, attribution, eligibility, and reward logic.
It supports the movement of value from referral activity through to completed commercial outcomes.
For merchants, referrers, and customers, it creates a clearer and more accountable referral process.
ALWAYS CONNECTED
Merchant Tools
Merchant Tools give businesses the systems to connect products, manage referral-led activity, and support customer-driven sales.
Designed to work with the leading eCommerce solutions such as Shopify, WooCommerce, BigCommerce, Custom Cart and many more.
PoTA® Logic
PoTA® Logic supports the rules behind payments, orders, transactions, and attribution.
It helps connect referral rewards to clean commercial outcomes, including order status, fulfilment, refunds, and commission eligibility.
Agentic Commerce
Agentic Commerce gives customers a more active role in how products are discovered, shared, and acted on.
Through iRefer, customers can participate in commerce as referrers, value creators, and trusted connectors between people and businesses.